My affinity for all things 7-Eleven has been well documented here on The Duncan Daily. From the marketing greatness that is 7-Eleven Day to clever promotional tie-ins with entertainment properties like The Simpsons, I might enjoy the company’s advertising and … Continue reading
Tagged: Marketing
Earlier this week, Burger King Worldwide Inc. announced its third quarter numbers, and while I’m not really one for numbers (I’ll leave the specifics to the Wall Street Journal), what I can shed some light on is the company’s attempts to … Continue reading
The brainchild of Dutch brothers Michael and Pierre van Melle, Mentos have been making mouths fresh since 1948. But when the Brothers van Melle began advertising their delicious, chewy mints on television in 1976, it’s unlikely they knew what kind … Continue reading
As I outlined in a previous post, Scary Good Advertising From Horror’s Finest, clichés are commonplace in scary movies, so much so that entire films have been made poking fun at the genre’s tropes (Scream, Scary Movie, for instance). But instead … Continue reading
The rivalry between Coca-Cola and PepsiCo has been played out in the public eye for more than 30 years. The battle for soft drink superiority, dubbed the Cola Wars, reached its peak in the 1980s with a series of ads … Continue reading


