Engaging Users With Twitter’s New Profi...

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Tuesday morning saw Twitter CEO Dick Costolo take to NBC’s airwaves to announce the latest updates to the site’s profile pages. Despite earlier changes as recently as this past February, the social network is again updating page layouts.

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The Cowboys Know Advertising

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Named the NFL’s highest valued franchise by Forbes in 2011 for the fifth straight year, the Dallas Cowboys are one of the country’s most visible sports franchises. With sponsorship revenues topping $50M annually, Cowboys owner Jerry Jones clearly understands the power of branding and advertising.

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by Daniel Sweeney | posted | in Advertising & Marketing
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The Popularity of Minimalist Advertising

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Log on to your Pinterest page and you’re pretty much guaranteed to see three things: an outfit, an inspirational quote over a landscape and a minimalist ad.

While some effective print ads may not receive much online praise, the ads incorporating minimalism almost always draws applause from the online community.

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by Daniel Sweeney | posted | in Advertising & Marketing
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