Category: Social Media

Marketing Campaigns of 2014: A Retrospective

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We saw a lot of brilliant marketing campaigns in 2014, but these were some of the ones that stood out to us as members of the industry in their scope and influence. Over the last year, the internet and social … Continue reading

Using Social Media Advertising & Retarge...

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When looking to promote a common product used by most of the general public, a variety of advertising avenues are available to marketers as they attempt to pique the interest of prospective buyers – but in the quest to engage … Continue reading

Instagram Announces Advertising

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Long devoid of any direct advertising, Instagram has not only become a booming online photo-sharing network with more than 150 million users – but it’s also emerged as an important medium that, because of its lack of ads, fosters creativity … Continue reading

Three Easy Ways to Boost Your Blog’s Vi...

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This past May saw the introduction of Penguin 2.0, Google’s latest webspam algorithm. The goal of Google’s algorithm update is to better refine its search queries and provide higher-quality results for its users. Ideally, the Penguin algorithm effectively distinguishes “white hat” … Continue reading

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