Category: Advertising & Marketing

Cause Marketing, Sponsorships & Customer...

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“Customer loyalty comes from having a strong relationship with your customers,” says sales guru and blogger Geoffrey James. “When they see you as a friend and ally, they’re reluctant to jump ship, even if it means they can get something … Continue reading

Three Social Media Marketing Nightmares for H...

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Halloween, the date universally associated with fear, terror and men in whitewashed William Shatner masks with serious anger management issues. Since we don’t have any machete-wielding maniacs to worry about (not today, anyway), the closest thing to a nightmare we … Continue reading

Using Social Media Advertising & Retarge...

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When looking to promote a common product used by most of the general public, a variety of advertising avenues are available to marketers as they attempt to pique the interest of prospective buyers – but in the quest to engage … Continue reading

Marketing Stunts & Experiential Marketin...

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Social media and YouTube have brought about a new age of live marketing stunts and experiential marketing campaigns. Advertisers and marketers have taken advantage of above-mentioned mediums to develop fun, engaging stunt-driven marketing and advertising campaigns – capturing it all … Continue reading

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