Afternoon Announcements: Finding Your Brand Promise, Lessons in Content Marketing & the Risks of Automating Engagement

Hot off the Press
Content Marketing Lessons While Skydiving [Business Insider]
You Can’t Automate Engagement [B2C]
Terrible Ads Getting More Clicks? [TNW]
The Vast Potential of QR Codes [Mobile Marketer]
What’s Your Brand Promise? [Social Media Today]
Update on Dish Network’s Ad-Skipping App [TNW]
Facebook Camera vs. Instagram – Who Ya Got?! [Gizmodo]
Five Easy Content Marketing Ideas [SlideShare]

Rejected Stock Photo of the Day
“I call it a Smartee. And it’s going to make us rich beyond our wildest dreams.”

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